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Drug overdose deaths spike among middle-aged women
2013-07-02 22:06:22| Biotech - Topix.net
By MIKE STOBBE AP Medical Writer ATLANTA - Overdose deaths in the U.S. are rising fastest among middle-aged women, and their drug of choice is usually prescription painkillers, the government reported Tuesday.
Appearing Savvy Helps Women Reduce Repair Costs
2013-07-02 18:45:34| AutomotiveDigest.com - Automotive Industry News
Women who dont appear knowledgeable about cost may end up paying more than men, according to new study by the Kellogg School of Management at Northwestern University. Women who research repair costs and express knowledge of the market price receive repair quotes in line with that expectation. How did the men do? Access the study to find out.The Article Appearing Savvy Helps Women Reduce Repair Costs appeared first on Automotive Digest.
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Big Opportunity for Dealer Service Lanes: Women Customers
2013-06-30 21:09:02| AutomotiveDigest.com - Automotive Industry News
A Northwestern University study found out something obvious its not a good idea to charge female customer more for parts and service than male customers. Researchers at the Kellogg School of Management at Northwestern University tested out auto repair body shops for price quotes and found out something interesting women were getting higher price quotes than men. Researchers had call center agents call auto repair shops across country to ask about getting a radiator replaced on a 2013 Toyota Camry, which researchers determined would be about $365. Shops were asked to quote price and on average, women callers were quoted higher prices than male callers were. This could a very bad idea for independent repair shops and a real opportunity for dealer service departments. Click here to read about a few reasons why this study shows opportunities for dealersThe Article Big Opportunity for Dealer Service Lanes: Women Customers appeared first on Automotive Digest.
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The Price Is Racist: When Women and Minorities Are Asked to Pay More
2013-06-25 03:07:34| Auto Dealers - Topix.net
The first rule of prices is that nobody knows anything. That makes us exquisitely sensitive to little tricks and biases.
Survey finds women more likely than men to fall for packaging gimmicks
2013-06-24 01:00:00| Packaging Gateway
Belgian-based EasyFairs has found that packaging professionals believe women are more susceptible to packaging gimmicks and on-pack promotions.
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