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Backselling Emergency!

2021-04-15 05:00:00| MANAonline.org

by Charles Cohon, President and CEO, MANA What is backselling? Its how savvy reps invest a little time every month to ensure their principals understand those reps value. They communicate with principals as if the line were in jeopardy even when it is not because they know that anything they say after the line is […]

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Backselling

2018-10-15 12:00:43| MANAonline.org

by Jerry Leth, Vice-President and General Manager, MANA Spend time as a manufacturers representative, you eventually learn you can lose an important line for doing too good of a job. What? They fire you for being too good? Yes, it

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