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Analysis - SABMiller sharpens its female focus
2014-10-06 18:40:33| Daily beverage news and comment - from just-drinks.com
Nick Fell, SABMiller's group marketing director, freely admits that there are many parts of the world where beer advertising is "offensive to women". After years of stereotyping and male-dominated ads, big beer firms are finally waking up to the fact that such a rough-edged attitude is doing more harm than good.
Tags: analysis
focus
female
sharpens
Amazon Sharpens Rhetorical Ax Against Hachette
2014-07-30 02:38:29| PC Magazine Software Product Guide
The online giant says it's looking out for consumers and authors in its bitter dispute with book publisher Hachette over ebook pricing.
Tags: amazon
rhetorical
hachette
sharpens
Hyster Company Sharpens Focus on Big Trucks with Global HUB Event
2014-07-22 06:00:00| Industrial Newsroom - All News for Today
GREENVILLE, N.C. — Hyster Company reinforced its commitment to serving the high capacity materials handling segment with the Hyster HUB event, which took place this summer in the Netherlands and Germany. The event focused on Hyster® big trucks, and involved an international audience of 400, comprised of distribution partners, customers, trade press and Hyster® global big truck team members.<br /> <br /> During the HUB event, attendees witnessed the latest technologies and developments of ...This story is related to the following:Lift Trucks
Tags: company
big
global
event
Box sharpens search API
2014-05-27 18:57:44| InfoWorld: Top News
Box has extended its search API to increase and improve the ways in which customers find information in its cloud-storage and file-sharing service via custom-developed tools, applications and integrations. The original API (application programming interface) allowed only for keyword search, but the new advancedAPI has eight new filters, so that queries can be narrowed using criteria like file extensions and date range.
Tags: search
box
api
search box
$3B Aero/Defense Client Sharpens Focus With MtronPTI
2014-03-28 06:48:25| rfglobalnet News Articles
MtronPTI, leader in precision frequency control and custom RF/microwave filters, recently announced the SA0068 30 Watt 7-way Switched Filter Bank for multiband radio applications.
Tags: focus
client
sharpens
sharpens focus