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How Cadillac Can Reclaim the Standard of the World

2015-02-23 22:55:37| Auto Dealers - Topix.net

In a little over 10 years, Cadillac has pulled off an incredible transition from a builder of soft-sprung land yachts to a builder of exciting, sporty luxury cars that can compete with the best Europe and Japan have to offer. Despite fielding one of the most competitive luxury lineups on the market, Cadillac has become a major problem for General Motors as its sales numbers continue to slump at a time when car sales are projected to hit an all-time high.

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With 'Dare Greatly' Ads, Cadillac Hopes For A 'Born Of Fire' Moment

2015-02-16 22:42:34| Automakers - Topix.net

I have broad interests and experience as a journalist, covering the auto business, the consumer-packaged goods industry, entrepreneurship, and others, as well as politics, culture, media and religion. I used to cover the car business for The Wall Street Journal, which nominated me and some colleagues for a Pulitzer Prize for our coverage of General Motors.

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GM's Barra faces roadblocks in rebuilding Cadillac brand

2015-02-11 01:37:09| Automakers - Topix.net

DETROIT: General Motors Co Chief Executive Mary Barra's strategy of rebuilding the Cadillac brand has run into twin roadblocks: the carmaker can't persuade enough American sedan buyers to switch from foreign competitors such as BMW or Mercedes, and it can't make enough of its Escalade SUVs to satisfy domestic demand. Even though chrome-bedecked Escalades retailing for more than $100,000 each are rolling every day out of an Arlington, Texas, factory that's been working weekend overtime for months, Cadillac still can't keep more than a few weeks' worth of the big SUVs in stock.

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What would you pay for a 2006 Cadillac DTS worth about $12,000?

2015-02-08 23:51:29| Auto Dealers - Topix.net

Warren Buffett, America's most successful investor and one of the world's wealthiest people, is auctioning off his car for charity. It's worth about $12,000.

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Cadillac wants small dealers to upgrade to 'boutique' stores

2015-01-22 22:38:15| Automakers - Topix.net

In this Jan. 13, 2015 file photo, Cadillac president Johan de Nysschen introduces the 2016 CTS-V during media previews for the North American International Auto Show in Detroit. In an effort to better compete with BMW and Mercedes, Cadillac wants about 700 smaller U.S. dealers to create "boutique" stores that focus on the General Motors luxury brand.

Tags: small stores upgrade boutique

 

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