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Tag: front
HTC picks Downey Jr to front new brand campaign
2013-08-12 11:15:00| Telecompaper Headlines
(Telecompaper) Smartphone maker HTC has announced a major advertising campaign, fronted by actor Robert Downey Jr. Called the Change brand campaign, it will launch on 15 August across a range of media channels, including online, social media, PR and above-the-line outlets. The campaign's message is that HTC inspires innovation by standing for "anything you want it to". The ads will feature a range of possible HTC acronyms, including 'Humongous Tinfoil Catamaran' and 'Hipster Troll Carwash', to try and get consumers talking about HTC's creativity. An associated app will allow users to randomly associate words to come up with new acronyms, and the ads will be supported by a series of social engagement and experiential activities in key markets, such as the UK, US and Taiwan. In subsequent phases, the campaign will highlight HTC innovations such as BlinkFeed, Video Highlights and BoomSound and focus on how HTC products empower individuals to drive change in their own lives. The ads were shot on location in Miami and directed by Hungry Man's Bryan Buckley. They were developed with HTC's global ad agency 171 Worldwide (WPP). Downey Jr has agreed to a two-year contract with HTC.
Tags: front
brand
campaign
picks
United Front to Intervene in Litigation against COOL
2013-08-12 02:00:00| ThePigSite - Industry News
US - Last week (9 August), attorneys filed documents on behalf of a number of organisations seeking to intervene in the litigation against the US Department of Agriculture’s (USDA) regulation on Country-of-Origin Labelling (COOL).
Tags: united
front
cool
litigation
MDEQ issues water contact advisory for high bacteria levels at Front Beach, Porter Avenue Beach
2013-08-11 02:42:12| Waste Management - Topix.net
The Mississippi Department of Environmental Quality, through its Beach Monitoring Program, issued water contact advisories Saturday for two sampling stations -- one in Harrison County and one in Jackson County.
Tags: contact
high
issues
water
Well, here comes another front loader story
2013-08-08 07:49:14| Appliances - Topix.net
Recently, Ruth Spencer of WDIV did a story about the ongoing class action suit against the Whirlpool Corp. regarding the mold and odor issue with their front load washing machines.
Meat Market Update | Exports & Out Front Sales Drop Lower
2013-08-08 00:17:00| Beef
LimelightPlayerUtil.initEmbed("limelight_player_302967"); Ed Czerwien, USDA Market News reporter in Amarillo, TX, offers a concise summary of how last week's beef trade impacted the cattle market and beef prices. read more
Tags: sales
market
front
lower
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