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Indias Prescient Color changes name to integrate with Americhem

2020-03-04 18:35:22| Canadian Plastics Headlines

Two years after being bought by colourant supplier Americhem, India-based Prescient Color Ltd. has changed its name to Americhem Polymers India Private Ltd. The post India’s Prescient Color changes name to integrate with Americhem appeared first on Canadian Plastics.

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Pixelworks and Qualcomm integrate Live Local TV with 5G broadband

2020-02-18 14:40:52| Digital TV News

Pixelworks (NASDAQ: PXLW) is working with Qualcomm on a 5G-based fixed wireless access CPE platform. The joint reference solution will combine Pixelworks OTA streaming XCode processor with the Qualcomm Snapdragon™ X55 5G Modem-RF System.

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Amobee to integrate LiveRamp IdentityLink to enhance targeting

2019-11-20 15:30:29| Digital TV News

Amobee is to integrate LiveRamps (NYSE: RAMP) IdentityLink to enhance its Audience Segment Builder, a cross-screen targeting solution. Using LiveRamps identity graph, Amobee will enable marketers to buy inventory based on anonymous IDs to reach consumers across converged media.

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MediaMath bidding infrastructure to integrate LiveRamp identities

2019-11-05 17:00:09| Digital TV News

MediaMath has announced a partnership with LiveRamp (NYSE: RAMP). LiveRamps IdentityLink (IDL) will be integrated into MediaMaths bidding infrastructure, providing marketers a best in class experience for targeting and measurement.

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Content Marketing Fitness How to Integrate, Optimize and Activate B2B Marketing #mpb2b

2019-10-16 13:27:10| Marketing and Public Relations - M&O

eMarketer has reported that B2B decision makers top issues with marketing content reveal that marketers are clearly out of shape when it comes to a focus on whats most important. The top issues shared by B2B decision makers were that content is too fluffy (50%), not relevant (47%), not personalized (34%), misleading (29%), behind a […] The post Content Marketing Fitness – How to Integrate, Optimize and Activate B2B Marketing #mpb2b appeared first on Newsroom.

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