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Tag: ricard
Amber Beverage Group recruits another ex-Pernod Ricard executive for Moskovskaya
2020-02-05 14:53:00| Daily beverage news and comment - from just-drinks.com
Amber Beverage Group has confirmed a change of leadership for its Moskovskaya vodka brand.
Tags: group
executive
beverage
amber
Pernod Ricard offers consumers build-your-own Jameson in St Patrick's Day NFC activation
2020-02-04 15:32:00| Daily beverage news and comment - from just-drinks.com
Pernod Ricard's Irish Distillers unit has launched the 2020 iteration of the annual, limited-edition St Patrick's Day bottle for its Jameson Irish whiskey brand.
Tags: day
offers
consumers
activation
Pernod Ricard ends bullfighting tie-up in France for commercial reasons, not activist pressure - just-drinks EXCLUSIVE
2020-01-24 14:25:00| Daily beverage news and comment - from just-drinks.com
The French unit of Pernod Ricard has withdrawn its sponsorship of a bullfighting organisation in the country, but has dismissed claims the move was due to complaints from animal rights activists.
Tags: france
commercial
reasons
pressure
Pernod Ricard chases "new generation" with Powers Irish whiskey overhaul
2020-01-10 15:00:00| Daily beverage news and comment - from just-drinks.com
Pernod Ricard is targetting a younger legal-drinking-age demographic with a redesign of its Powers Irish Whiskey brand.
Tags: generation
powers
irish
whiskey
Pernod Ricard lays out renewable electricity targets
2019-12-20 14:06:00| Daily beverage news and comment - from just-drinks.com
Pernod Ricard has set out a series of pledges to produce renewable electricity.
Tags: targets
electricity
renewable
lays
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