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Gruppo Campari announces 2018 Red Diaries activation starring Zoe Saldana - video

2017-10-26 14:10:00| Daily beverage news and comment - from just-drinks.com

Gruppo Campari has named the star of its 2018 Red Diaries campaign, as it looks to continue the short film initiative.

Tags: video red activation gruppo

 

Gruppo Campari overhauls Forty Creek whisky packaging

2017-10-17 13:54:00| Daily beverage news and comment - from just-drinks.com

Gruppo Campari has unveiled new packaging for Forty Creek Canadian whisky that increases the brand's regional cues.

Tags: creek packaging gruppo forty

 
 

"We have started this journey of reshaping, redeveloping and relaunching Cinzano" - Gruppo Campari - Analysis

2017-10-08 20:24:00| Daily beverage news and comment - from just-drinks.com

Last month, Gruppo Campari used the 260th anniversary of Cinzano to mark the start of a new era for the vermouth and sparkling wine brand. Lucy Britner was in Turin with the MD of the company's Italian Icons unit, Andrea Neri, and global director of sparkling wine & vermouth Biancamaria Sansone to get the low-down on the next steps for Cinzano.

Tags: analysis started journey gruppo

 

Royal Unibrew relieves Gruppo Campari of soft drinks assets for US$94m

2017-10-04 19:11:00| Daily beverage news and comment - from just-drinks.com

Gruppo Campari has announced the latest activity in its brand consolidation programme, selling off almost all of its remaining soft drinks interests to Royal Unibrew.

Tags: soft royal assets drinks

 

"With Skyy vodka, the best thing to do is batten down the hatches" - Campari CEO

2017-08-04 12:18:00| Daily beverage news and comment - from just-drinks.com

The CEO of Campari has said Skyy vodka must weather the competitive storm in the US.

Tags: the thing ceo vodka

 

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