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Will this be the year Coca-Cola Co's coffee project goes mainstream? - Comment

2019-04-25 14:38:00| Daily beverage news and comment - from just-drinks.com

In 2006, The Coca-Cola Co launched Coca-Cola Blak, a cola/coffee fusion drink that hoped to take the soft drinks market by storm. Blak first rolled out in France, went to Canada before eventually hitting the buffers in the US - it was discontinued two years after its introduction. At the time, a just-drinks columnist marked Blak's passing with the insight that "coffee colas were always going to be a niche market".

Tags: year comment project coffee


Bold policies needed to mainstream sustainable fashion

2019-04-16 12:45:00| Daily apparel & textile news and comment - from just-style.com

With a "staggering" 73% of materials used for clothing sent to landfill or incinerated, and less than 1% of the fibres recycled, Ecopreneur.eu, the European Sustainable Business Federation, is calling for decisive policy measures to create a framework to foster the move to a circular fashion economy.

Tags: needed policies fashion bold


Real Estate Crowdfunding Firms Push Further into the Mainstream

2019-04-09 17:18:00| National Real Estate Investor

Long-time real estate investors and lenders appear to be growing more comfortable with crowdfunding platform offerings.

Tags: the real estate real estate


Why the mainstream media is confusing spirits' target consumer - Comment

2019-03-12 14:36:00| Daily beverage news and comment - from just-drinks.com

When people talk about alcohol, a lot of them get quite excited. Some get over-excited. As for those people that work in the media... Neil Ridley explains.

Tags: media comment target consumer


"The mainstream part of our wine portfolio is incredibly important for Africa" - just-drinks meets Distell CEO Richard Rushton - Part I

2019-01-03 13:17:00| Daily beverage news and comment - from just-drinks.com

In late-November, just-drinks met up with the CEO of Distell at the IWSC awards dinner in London. As guests filed into the banqueting hall, Richard Rushton took a pre-meal grilling from editor Olly Wehring. In part one of this exclusive, two-part interview, we consider Distell's place in the drinks industry, the group's over-reliance on South Africa and its aspirations for Africa and beyond.

Tags: i part important richard


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