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Bratz dolls given makeover in latest battle with Barbie

2015-07-26 09:19:24| Toys - Topix.net

A rebooted version of the pouty, heavily made-up fashion dolls have hit the toy aisles, after an 11-year legal battle between Bratz's MGA Entertainment Inc. and Barbie's Mattel Inc. The Bratz franchise was a hit with girls a decade ago, before a judge ordered them to be pulled from shelves in 2009 over an intellectual-property dispute. Now MGA is taking another stab at the doll market and trying to adjust to the shifting tastes of young girls.

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Bratz Are Back, but Does Anyone Want to Play With Dolls Anymore?

2015-07-22 12:56:50| Toys - Topix.net

A rebooted version of the pouty, heavily made-up fashion dolls will hit toy aisles on Saturday after an 11-year legal battle between Bratz's MGA Entertainment Inc. and Barbie's Mattel Inc. The Bratz franchise was a hit with girls a decade ago, before a judge ordered them to be pulled from shelves in 2009 over an intellectual-property dispute . Though that decision was reversed, the Bratz line fell into a slump.

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'Queens Of Africa' Dolls Take On Barbie This Holiday Season [VIDEO]

2014-12-23 23:38:10| Toys - Topix.net

Last January, Taofick Okoya told Reuters that while looking to buy a Black doll for his niece, he was dismayed that he could not find any - even in Nigeria , which boasts more Black children than anywhere else in the world, he said. Now, the entrepreneur is giving the competition, such as Mattel Inc. , the maker of Barbie , a run for its money, selling between 6,000 to 9,000 of his " Queens of Africa " and " Naija Princesses " a month, he told the news agency.

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Toys R Us pulls 'Breaking Bad' dolls

2014-10-22 03:39:23| Real Estate - Topix.net

Toys R Us is pulling its four collectible dolls based on characters from AMC's hit series "Breaking Bad" after taking heat from a Florida mom who launched a petition campaign last week. The dolls are based on the series about Walter White, a high school chemistry teacher who turns into a crystal meth dealer, and his sidekick Jesse Pinkman.

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The Wall Street Journal: Hasbro to partner with Disney to make Princess, 'Frozen' dolls

2014-09-24 19:07:09| Toys - Topix.net

Hasbro Inc. said Wednesday that it will partner with Disney Consumer Products to make Disney Princess and "Frozen" dolls, taking advantage of the blockbuster success of the animated movie. characters including Cinderella, Beauty and The Beast and The Little Mermaid.

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