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Ryanair CMO: 'We'd need to get very distracted for 'Amazon of travel' plan to dilute the brand'

2015-10-05 14:07:40| Airlines - Topix.net

Ryanair's chief marketing officer Kenny Jacobs says it would need to get 'very distracted' expanding into leisure to dilute the brand and derail its attempt to become the "Amazon of travel". Chief executive Michael O'Leary made the comparison last week to sum up how the airline will double annual profits to a 2bn over the next six to eight years.

Tags: to the plan travel

 

PPG completes expansion; Dick's CMO promoted; Chesapeake lays off hundreds

2015-09-30 08:44:58| Chemicals - Topix.net

PPG Industries finished a $27 million expansion of its coatings plant in San Juan del Rio, Mexico. The company will add 115 jobs at the facility, which makes automotive, packaging and industrial coatings.

Tags: hundreds expansion promoted chesapeake

 
 

Best Practices In Supply Chain Management: A CMO Perspective

2015-09-16 11:26:09| drugdiscoveryonline Downloads

Supply chain management has advanced rapidly over the past decade, evolving from what was once dubbed “materials management” into the essential glue that binds all aspects of a business’ internal and external collaborations.

Tags: management supply chain practices

 

Armand de Brignac poaches Moet Hennessy exec for CMO role

2015-09-09 16:07:00| Daily beverage news and comment - from just-drinks.com

Armand de Brignac Champagne has recruited a senior executive from Moet Hennessy to become its first chief marketing officer.

Tags: role moet exec armand

 

CMO leaving American Eagle next month

2015-08-21 19:47:16| Apparel - Topix.net

Michael Leedy, chief marketing officer at American Eagle Outfitters Inc., will step down, effective Sept.

Tags: month american leaving eagle

 

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