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just On Call - Diageo ups on-trade focus after taking "foot off the pedal"

2013-09-18 16:37:24| Daily beverage news and comment - from just-drinks.com

Diageo has been too heavily focussed on off-trade distribution in global markets in recent years and took its "foot off the pedal" in the on-trade, a senior company executive has admitted.

Tags: the off call taking

 

Exclusive - UK: Whyte & Mackay appoints former Diageo man as CEO

2013-09-18 12:38:00| Daily beverage news and comment - from just-drinks.com

Whyte & Mackay has appointed the former head of Diageo's production business in Scotland as its new CEO, just-drinks can exclusively reveal.

Tags: as man exclusive ceo

 
 

Exclusive - UK: Whyte & Mackay appoints former Diageo exec as CEO

2013-09-18 12:38:00| Daily beverage news and comment - from just-drinks.com

Whyte & Mackay has appointed the former head of Diageo's production business in Scotland as its new CEO, just-drinks can exclusively reveal.

Tags: as exclusive ceo exec

 

US: Diageo wine unit bags Spanish distribution deal

2013-09-17 18:36:10| Daily beverage news and comment - from just-drinks.com

Diageo's US-based fine wine unit has secured exclusive distribution rights to two Spanish wines, the first time the division has handled wines from the European country.

Tags: distribution unit deal spanish

 

UK/IRELAND: Diageo widens Guinness ad roll out - video

2013-09-16 15:54:00| Daily beverage news and comment - from just-drinks.com

Diageo has extended the launch of its latest US Guinness marketing campaign to the UK and Ireland.

Tags: video roll guinness widens

 

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