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Johnnie Walker One Shot at a Time Boosts Diageo in Africa

2013-11-04 12:14:37| Beverages - Topix.net

In Africa, where most spirits are what the industry calls "unbranded" -- meaning "homemade" -- Diageo Plc is betting smaller bottles can persuade more drinkers to sample its well-known labels instead.

Tags: in time africa shot

 

GLOBAL: Diageo gives film boost to Alfred Dunhill's Johnnie Walker collection - video

2013-10-30 15:54:00| Daily beverage news and comment - from just-drinks.com

Diageo has released a short film with Alfred Dunhill to commemorate the launch of a limited-edition Johnnie Walker Blue Label collection designed by the British menswear company.

Tags: video film global collection

 
 

TRAVEL RETAIL: Diageo unveils new Johnnie Walker Red Label bottle

2013-10-29 16:13:00| Daily beverage news and comment - from just-drinks.com

Diageo has launched a new bottle for its Johnnie Walker Red Label Scotch whisky brand across travel retail.

Tags: travel red retail label

 

US: Pernod Ricard, Diageo off-trade Scotch volumes soar - figures

2013-10-29 13:08:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard and Diageo's Scotch whisky brands continue to post surging volumes growth in the US off-trade, according to the latest AC Nielsen figures.

Tags: figures volumes scotch soar

 

just Five Years Ago: Diageo eyes stake in United Spirits

2013-10-29 12:37:00| Daily beverage news and comment - from just-drinks.com

Five years ago this week talk of Diageo taking a stake in United Spirits first emerged. It set in train a series of events that this year saw the Smirnoff producer secure control of the Indian spirits firm.

Tags: years united ago eyes

 

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