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Serious sustainability, channel-blurring, new tech and hyper-personalisation - The future of soft drinks according to Britvic - Focus
2019-04-12 11:46:00| Daily beverage news and comment - from just-drinks.com
Britvic called 2018 an "unprecedented year" in terms of events that affected the soft drinks industry in the UK. From the sugar levy, cold weather and C02 shortages to World Cup hopes and a sweltering hot summer, there were certainly some highs and lows. With 2018 behind us, the soft drinks maker yesterday turned its attention to what lies ahead. Here, just-drinks highlights the key trends for the UK soft drinks market in 2019 and beyond.
"Plastic is not a dirty word, waste is" - Britvic sustainability director
2019-04-11 16:18:00| Daily beverage news and comment - from just-drinks.com
Britvic's newly-appointed group sustainability director has defended plastic packaging, highlighting instead the need to change attitudes towards waste and recycling.
Tags: word
director
plastic
waste
Britvic takes London Essence Co mixers to US
2019-03-28 13:08:00| Daily beverage news and comment - from just-drinks.com
Britvic's adult beverage unit, Wisehead Productions, has launched its range of high-end mixers in the US.
Britvic appoints Joanne Wilson as CFO
2019-03-11 11:17:00| Daily beverage news and comment - from just-drinks.com
Britvic has ended a near-five-month search for a chief financial officer, with Joanne Wilson confirmed to join the soft drinks company.
Tags: wilson
joanne
cfo
appoints
Britvic braces for tough 2019 as full-year 2018 sales grow - results data
2018-11-29 13:25:00| Daily beverage news and comment - from just-drinks.com
Britvic has said it expects the tough trading environment to continue into 2019, as the group hailed a rise in sales in its fiscal-2018.
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