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This week in beer & cider, featuring Carlsberg ups the ante in India, Guinness' non-alcoholic play and Budweiser's Super Bowl ad

2018-01-26 15:37:00| Daily beverage news and comment - from just-drinks.com

Here's a round-up of this week's top stories from the global beer & cider categories. Click the links to see our round-ups for soft drinks & bottled water and spirits & wine.

Tags: week play super ad

 

PepsiCo joins Super Bowl recycling campaign Rush2Recycle - video

2018-01-24 15:52:00| Daily beverage news and comment - from just-drinks.com

PepsiCo has partnered several organisations to push a recycling initiative at this year's Super Bowl. 

Tags: video super campaign bowl

 
 

Gambrinus Co lines up Shiner Bock Super Bowl ad

2018-01-23 16:01:00| Daily beverage news and comment - from just-drinks.com

Texas craft beer firm Gambrinus Co has announced its first Super Bowl advert for its Shiner Bock brand. 

Tags: super lines bowl bock

 

PepsiCo to launch joint Mountain Dew, Doritos Super Bowl ad - video

2018-01-22 12:10:00| Daily beverage news and comment - from just-drinks.com

PepsiCo is to air an advert during next month's Super Bowl in the US, featuring one of its beverages alongside a snack brand for the first time.

Tags: video super mountain joint

 

Anheuser-Busch InBev partners Wayne Gretzky in Budweiser Super Bowl push - video

2018-01-19 17:16:00| Daily beverage news and comment - from just-drinks.com

Anheuser-Busch InBev's Canadian unit has partnered with former ice hockey player Wayne Gretzky to launch a new campaign for its Budweiser brand.

Tags: video super partners push

 

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