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PepsiCo lines up sports drink innovation as Gatorade suffers - market data

2019-04-18 14:02:00| Daily beverage news and comment - from just-drinks.com

PepsiCo's CEO Ramon Laguarta has said the company is to launch new innovations in sports hydration as Gatorade loses volume share to a Coca-Cola Co-backed rival.

Tags: data sports market lines

 

Heineken lines up summer US Dos Equis push

2019-04-16 19:02:00| Daily beverage news and comment - from just-drinks.com

Heineken's US unit has launched a multi-channel activation for its Dos Equis Mexican beer brand as it looks to capitalise on warmer weather.

Tags: dos lines summer push

 
 

Heineken lines up UK Birra Moretti push - video

2019-04-16 12:49:00| Daily beverage news and comment - from just-drinks.com

Heineken has announced a new campaign for its Italian lager brand Birra Moretti.

Tags: video lines push heineken

 

Molson Coors lines up Amazon Prime Now Singapore launch

2019-04-16 11:54:00| Daily beverage news and comment - from just-drinks.com

Molson Coors has announced the release of two brands via Amazon's two-hour delivery service in Singapore.

Tags: lines amazon prime singapore

 

Molson Coors lines up Leinenkugel's Summer Shandy campaign - video

2019-04-15 15:37:00| Daily beverage news and comment - from just-drinks.com

Molson Coors' US unit, MillerCoors, has launched a marketing campaign for its Leinenkugel's Summer Shandy brand.

Tags: video lines summer campaign

 

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