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Italian govt talks up TIM/Mediaset tie-up, eyes 3bn-plus 5G sale

2017-08-22 02:00:00| Total Telecom industry news

An Italian government official has spoken out in favour of a tie-up between national telco TIM and broadcaster Mediaset, both of which count Vivendi as a major shareholder, to ensure Italy's contribution to the European content space, according to Italian press reports. Combining the TIM &ndash…read more on TotalTele.com »

Tags: sale eyes italian talks

 

Anheuser-Busch InBev unveils NFL Snapchat codes for US Bud Light tie-up

2017-08-18 14:12:08| Daily beverage news and comment - from just-drinks.com

Anheuser-Busch InBev is to add to its traditional Bud Light tie-up with the National Football League in the US by including prize-winning codes on packaging that can only be unlocked through Snapchat.

Tags: light codes nfl bud

 
 

Talking Rain Beverage Co to handle mineral water in Tata Global Beverages tie-up

2017-08-16 17:04:00| Daily beverage news and comment - from just-drinks.com

Sparkling Ice owner Talking Rain Beverage Co has teamed up with the world's second largest tea producer to launch a mineral water in the US.

Tags: water global handle talking

 

Bacardi extends Bombay Sapphire push with cocktail bar tie-up

2017-08-02 17:00:00| Daily beverage news and comment - from just-drinks.com

Bacardi has partnered with ten cocktail bars across Europe as it continues a botanical-based marketing campaign for Bombay Sapphire.

Tags: bar push extends cocktail

 

The Coca-Cola Co makes commercial entry to meal-kit occasion in Chef'd tie-up

2017-07-21 14:52:00| Daily beverage news and comment - from just-drinks.com

The Coca-Cola Co has entered the meal-kit sector in a new partnership with US recipe-and-ingredient delivery service Chef'd.

Tags: makes commercial entry occasion

 

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