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Tag: tieup
C&C Group's Pabst distribution tie-up begins
2016-08-08 15:34:00| Daily beverage news and comment - from just-drinks.com
C&C Group has started distribution of Pabst Blue Ribbon beer in the UK & Ireland.
Tags: groups
distribution
begins
pabst
William Hill faces takeover bid from 888 and Rank tie-up
2016-07-24 20:36:19| BBC News | Business | UK Edition
William Hill is expected to receive a takeover offer from rival gambling firms 888 and Rank Group after the two companies joined forces to make a possible bid.
Bacardi ups music ante with UK live venues tie-up
2016-07-13 15:28:00| Daily beverage news and comment - from just-drinks.com
Bacardi has secured 'official spirits partner' status for its namesake rum brand with four UK entertainment venues.
This week in soft drinks & bottled water, featuring adult consumers potential, Volvic's Tom Daley tie-up and Coca-Cola Co's aloe water spend
2016-06-24 16:43:00| Daily beverage news and comment - from just-drinks.com
Here's a round-up of this week's top stories in the global soft drinks & bottled water categories. We also have similar round-ups for beer & cider and spirits & wine.
Tags: week
water
potential
tom
PepsiCo takes AMP Energy into games with Twitch tie-up
2016-05-17 16:30:00| Daily beverage news and comment - from just-drinks.com
PepsiCo has taken its AMP Energy brand into the growing world of e-sports and gaming for the first time through a link-up with live streaming platform Twitch.
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