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HP unveils new plug-in for Adobe Illustrator

2018-10-16 15:26:00| Label and Narrow Web Breaking News

HP SmartStream D4D is a suite of light design solutions to empower designers to customize and personalize artwork.

Tags: adobe plugin illustrator unveils

 

Adobe integrates LiveRamp to power people-based TV campaigns

2018-07-31 15:00:59| Digital TV News

LiveRamp (NASDAQ: ACXM) has announced that Adobe (NASDAQ:ADBE) is integrating LiveRamps IdentityLink for TV. This enables advertisers to engage in addressable TV advertising using the same audiences they already deploy through Adobe while unlocking household-level insight.

Tags: power adobe campaigns integrates

 
 

Adobe buys commerce platform Magento for USD 1.68 bln

2018-05-22 08:41:00| Telecompaper Headlines

(Telecompaper) Adobe has agreed to buy commerce platform Magento for USD 1.68 billion, so that it can integrate commerce into its Adobe Experience Cloud, delivering a single platform for both B2B and B2C customers. Adobe said consumers and businesses now expect every interaction to be "shoppable," whether it be on the web, mobile, social, in-product or in-store. The Magento Platform will bring together digital commerce, order management and predictive intelligence into one unified commerce platform so that Adobe can enable shopping experiences across a wide array of industries, such as consumer packaged goods, retail, wholesale, manufacturing and the public sector. Adobe will be acquiring Magento from Permira Funds, with a stake also coming from Hillhouse Capital.

Tags: commerce usd platform adobe

 

In Lightroom and Photoshop, Adobe Puts Profiles and Presets Front and Center

2018-04-03 23:10:53| Extremetech

Adobe gets creative with greatly extended Profiles for RAW processing, and enhanced Presets for quick application of a particular look to your images. The post In Lightroom and Photoshop, Adobe Puts Profiles and Presets Front and Center appeared first on ExtremeTech.

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Adobe Advertising Cloud selects TVSquared for TV analytics

2018-03-26 15:30:49| Digital TV News

TVSquared has been chosen by Adobe Advertising Cloud to provide same-day TV analytics and optimization insights for its clients. Customers can use TVSquareds data to see how TV campaigns are driving online responses.

Tags: advertising adobe cloud analytics

 

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