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Navigating The Changing Mobile Field Service Landscape

2013-03-26 10:33:07| dairynetwork News Articles

Mobile technology users are pushing vendors for more consumer-like features and robust device management capabilities.

Telkom re-launches mobile service under Telkom Mobile brand

2013-03-19 12:02:00| Telecompaper Headlines

(Telecompaper) South African operator Telkom announced the launch of the Telkom Mobile brand to focus on "data-hungry consumers" also making high volumes of voice calls. The existing 8ta mobile brand will remain a "sub-brand" of Telkom Mobile, the company said. Telkom Mobile MD Attila Vitai said the new Telkom Mobile is based on an existing robust and growing network that will benefit from continuing infrastructure investment. The new brand is positioned to take advantage of changes in consumer knowledge, expectations and behaviour, Vitai said. 8ta will be the brand name for a core set of products within Telkom Mobile, building on its loyal following in key parts of the market. Telkom said it decided to adopt its own brand for mobile services based on market dynamics, the benefits of leveraging off the strong Telkom brand heritage and its extensive infrastructure. The Telkom Mobile brand will also position Telkom uniquely in the area of converged services. Vitai said the costs of introducing Telkom Mobile are modest, with existing budget allocations being used to establish the business as a mobile brand. Telkom launched 8ta as the fourth mobile operator in South Africa in October 2010, after selling its stake in Vodacom. The operator last reported 1.5 million subscribers at 8ta at the end of September 2012.

Tags: service mobile brand telkom

Dutch mobile service revenues contract again in 2012

2013-03-11 15:34:00| Telecompaper Headlines

(Telecompaper) Dutch mobile service revenues contracted for a second year in a row in 2012, falling 4.5 percent to EUR 5.8 billion, according to market researcher Telecompaper. The sharp drop in voice revenue after regulatory price cuts was again the cause of lower service revenues in 2012. While revenues from mobile data services are still growing, the rate of growth has slowed to single digits, meaning data services cannot fully compensate for the drop in voice revenues. According to the quarterly report, mobile service revenue in the last three months of 2012 decreased 6.8 percent year-on-year to EUR 1.4 billion and fell by 2.3 percent compared to Q3 2012. For 2013, Telecompaper expects the Dutch market to show a decline of 2-3 percent to around EUR 5.6 billion in service revenue. For the period 2013-2017, the market researcher lowered its outlook and now expects the Dutch market to be flat to slightly negative, with a CAGR of -1 percent to around EUR 5.5 billion in revenue in 2017. The downgrade in the forecast is due to expected late effects of the economic slowdown, continued regulation and a larger impact from the threats of OTT and Wi-Fi services.

Tags: service mobile contract dutch