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Editor's Viewpoint - FIFA World Cup: Official Tie-Ups Price Out Celebrity Endorsements

2014-04-04 16:35:33| Daily beverage news and comment - from just-drinks.com

We're just over two months away from the start of the biggest sporting event on earth: The FIFA World Cup kicks off on 12 June, when host country Brazil take on Croatia in the first match of the month-long tournament.

Tags: price world official cup

 

Editor's Viewpoint - Becherovka: Is Stock an Option?

2014-04-03 17:43:00| Daily beverage news and comment - from just-drinks.com

Reports this week that Pernod Ricard is looking to offload Czech liqueur brand Becherovka are on the money. Reuters' story on Tuesday (1 April) was not an April Fool.

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Viewpoint: Pension changes

2014-03-20 17:59:13| BBC News | Business | UK Edition

Do those affected give it the thumbs up or thumbs down?

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Editor's Viewpoint - When Companies Argue about Who is Right, Both are Usually Wrong

2014-03-20 16:26:00| Daily beverage news and comment - from just-drinks.com

Unless it's you that is in the middle of the melee, there's nothing more thrilling than a good old street fight; be it in the playground, in a bar, in the street... . As the two (usually) men circle each other, fists raised and ready to wade in, it gets everyone's juices going, doesn't it?

Tags: right usually companies wrong

 

Editor's Viewpoint - Brown-Forman for Sale? Keep it in The Family

2014-03-11 14:54:00| Daily beverage news and comment - from just-drinks.com

A few weeks ago, reports broke suggesting that Bacardi is set to embark on a shopping spree to plug the Bourbon gap in its portfolio.

Tags: the family sale editors

 

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