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Bacardi launches Dewar's campaign in North America - video
2020-11-24 13:11:00| Daily beverage news and comment - from just-drinks.com
Bacardi has kicked off a marketing activation for Dewar's across North America, playing on the Scotch whisky brand's historical links with sport.
Tags: video
north
america
north america
Bacardi's Dewar's mezcal-finished Ilegal Smooth blended Scotch whisky - Product Launch
2020-03-06 12:33:00| Daily beverage news and comment - from just-drinks.com
Bacardi is the latest Scotch whisky brand owner to capitalise on production rule changes, with the company's Dewar's brand launching a mezcal cask-finished iteration.
Tags: product
launch
smooth
blended
Bacardi rolls out short film to back Dewar's Double Double launch - video
2019-04-04 15:10:00| Daily beverage news and comment - from just-drinks.com
Bacardi has unveiled a short film to support the North American launch of its new Dewar's Double Double range.
Bacardi's Dewar's Double Double blended Scotch whiskies - Product Launch
2019-03-25 16:04:00| Daily beverage news and comment - from just-drinks.com
Bacardi has released details of a new range of aged blended malt Scotch iterations under the Dewar's brand name.
Tags: product
double
launch
blended
Bacardi lines up US$15m global Dewar's push - video
2018-10-22 16:02:00| Daily beverage news and comment - from just-drinks.com
Bacardi has announced a multi-million dollar activation for its blended Scotch whisky brand - the first global push in five years.