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Tag: heinekens
Heineken's Lagunitas names former footwear executive as new CMO
2019-07-12 13:50:00| Daily beverage news and comment - from just-drinks.com
Heineken's Californian craft beer unit, Lagunitas, has appointed a former marketing head for shoe maker Vans as its new CMO.
Tags: new
names
executive
footwear
Heineken's Tiger Beer fronts Dubai airport 'Street Den'
2019-06-25 19:13:00| Daily beverage news and comment - from just-drinks.com
Heineken's Tiger Beer is the latest drinks brand to open an outlet at Dubai International Airport, two months after Edrington's The Macallan Boutique started trading.
Heineken's Old Mout Pineapple & Raspberry Cider - Product Launch
2019-02-27 15:46:00| Daily beverage news and comment - from just-drinks.com
Heineken is seeking further growth in the exotic flavoured cider category with the launch of Old Mout Pineapple & Raspberry.
Tags: product
launch
pineapple
cider
Is Anheuser-Busch InBev preparing for Heineken's China push? - just-drinks thinks
2019-01-11 14:03:00| Daily beverage news and comment - from just-drinks.com
Today's reports on Anheuser-Busch InBev in Asia have focused on the brewer's debt pile. But, could the potential launch of an IPO in the region serve more as a signal of the company's preparation for Heineken's tie-up with China Resources Enterprises in the coming months?
Tags: china
push
preparing
thinks
Heineken's Tecate Titanium 7.5% abv - Product Launch
2019-01-08 17:41:00| Daily beverage news and comment - from just-drinks.com
Heineken is to launch a higher-abv extension to its Tecate Mexican beer brand targetting US Hispanic consumers shopping in convenience stores.
Tags: product
launch
titanium
abv
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