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Tag: heinekens
Cost-cutting a priority for Heineken's new broom - analysis
2020-10-13 15:34:00| Daily beverage news and comment - from just-drinks.com
The coronavirus pandemic has been a baptism of fire for new Heineken CEO Dolf van den Brink, who took over from Jean-Francois Van Boxmeer on 1 June at the apex of the global lockdowns.
Tags: analysis
priority
broom
heinekens
Portman Group dismisses complaint Heineken's Orchard Thieves encourages "illegal behaviour"
2020-10-08 12:54:00| Daily beverage news and comment - from just-drinks.com
Heineken has avoided censure from the alcohol advertising watchdog in the UK over a complaint the brewer's Orchard Thieves cider encourages criminal behaviour.
Tags: group
illegal
behaviour
complaint
Heineken's Pure Pirana hard seltzer - Product Launch
2020-09-17 10:43:00| Daily beverage news and comment - from just-drinks.com
Heineken has said it is exploring the hard seltzer category with the launch of the low-sugar Pure Pirana.
Tags: product
hard
pure
launch
Heineken's Desperados live-stream DJ shows head to Spain
2020-05-18 18:57:00| Daily beverage news and comment - from just-drinks.com
Heineken has released details of the latest activation from the partnership between its Desperados brand and Spanish live show organiser Elrow.
Tags: head
shows
spain
heinekens
Heineken's chief corporate affairs officer to step down
2020-04-27 14:56:00| Daily beverage news and comment - from just-drinks.com
Heineken has announced the departure of its chief corporate affairs officer.
Tags: step
corporate
chief
officer