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Convert More Showroom & Online Traffic with Dealer Reviews

2013-09-03 21:20:19| AutomotiveDigest.com - Automotive Industry News

The Problem: For years, Shuman Chrysler Dodge Jeep Ram of Walled Lake, Michigan focused efforts on being a leader in SSI and CSI. However, in early 2011 it realized that its online reputation was taking shape on its own by means of a handful of unhappy customers that were prone to provide feedback on third-party online review sites.The dealership began focusing on building reviews on Google and Yelp. However, after encountering a number of challenges in getting reviewers to successfully post reviews on those sites, the dealership sought additional options. The Solution: Shuman Chrysler Dodge Jeep Ram enrolled in the DealerRater Certified Dealer Program in 2011. Since enrolling in the DealerRater Certified Dealer Program, the overall 2013 Dealer of the Year Winner Shuman Chrysler Dodge Jeep Ram has built its online reputation into a critical competitive advantage in the Detroit Chrysler market. Drill down deeper to find out how this dealership accomplished their goals.The Article Convert More Showroom & Online Traffic with Dealer Reviews appeared first on Automotive Digest.

Tags: online reviews traffic dealer

 

Meet the Millennials Coming to a Showroom Near You!

2013-09-03 01:06:20| AutomotiveDigest.com - Automotive Industry News

The Situation: Millennials are projected to be the wealthiest generation ever, with a collective projected annual income of $3.4 trillion by 2018. That should be enough to entice automotive dealers to want to learn all they can about the generation born between 1980 and 2000 75 million strong who collectively represent major differences over the current crop of car buyers and everyone that came before them. What Does This Mean for Dealers? Valuable information contained in the study will help bring younger buyers into your dealership, and whats more, it will help your salespeople sell them a suitable vehicle. Without this information, you are probably losing a good number of sales each month. AutoTrader.com has put together a study that explains who Millennials are, what they think about cars and driving, how they related to automotive brands and just about everything else todays automotive dealerships need to know about these potential car buyers. Drill down further to get this valuable information that will make the difference in selling, or not selling, to Millennials.The Article Meet the Millennials Coming to a Showroom Near You! appeared first on Automotive Digest.

Tags: you meet near coming

 
 

Crusin' Classics - a Night at the Diner Plays the Suncoast Showroom This Weekend

2013-08-30 08:47:09| Trucking - Topix.net

"Crusin' Classics - A Night at the Diner," featuring '50s and '60s rock and roll music with a narrative, comes to the Suncoast Showroom, tonight, August 30 through September 1. The show tells the story of a diner owner faced with the prospect of selling his beloved establishment.

Tags: this night weekend plays

 

Why Chinese Have Shiny Nails After Visiting the Showroom

2013-08-27 04:18:51| Auto Dealers - Topix.net

On his first visit to the Peugeot SA dealership in Wuhan, China , Xu Zhongli spent hours asking questions and fiddling with cars.

Tags: the chinese visiting nails

 

Why Chinese Have Shiny Nails After Visiting the Showroom

2013-08-27 03:40:06| Automakers - Topix.net

On his first visit to the Peugeot SA dealership in Wuhan, China , Xu Zhongli spent hours asking questions and fiddling with cars.

Tags: the chinese visiting nails

 

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