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Tag: viewership
Linear TV remains dominant form of television viewership in 2019
2020-07-28 19:40:32| Digital TV News
According to Omdia, linear TV accounted for 63% of TV viewing in the U.S. in 2019, compared to 16% for long-form viewing and 12% for PVR time-shifted TV. The fastest-growing segment of the non-linear video market was social media.
Tags: form
television
remains
linear
NZ: Netflix, Lightbox and Prime Video double viewership in 2019
2020-04-06 11:00:07| Digital TV News
Even before the enforced lockdown in New Zealand, data from Roy Morgan shows Netflix, Lightbox and Amazon Prime Video experienced double digit growth in viewership and new entrant Apple TV captured a large audience over the past twelve months.
Tags: video
double
prime
lightbox
VideoAmp extends TV viewership data access via partnership with TiVo
2019-12-16 17:00:04| Digital TV News
VideoAmp is partnering with TiVo to allow it to combine TV viewership data from Smart TVs (ACR) with the same from cable and satellite set-top boxes. The expanded data set extends VideoAmps TV Viewership data pool to cover 25 million devices in 19 million U.S. households.
Tags: with
data
access
partnership
Streaming TV showing significant increase in viewership and quality
2019-11-04 15:30:15| Digital TV News
Conviva has released its quarterly State of Streaming report for Q3 2019, revealing time spent streaming continues to climb up 53% year over year as consumers embrace on demand videos on their TVs, PCs and mobile devices.
Tags: quality
showing
increase
significant
India launches premium homes viewership measurement
2019-06-30 12:00:37| Digital TV News
BARC India has announced the launch of 'PrimaVU' aimed at measuring viewership from premium homes. With PrimaVU, BARC India introduces the concept of 'Viewing Minutes', the sum of all individuals watching an event and the time spent by each.
Tags: premium
india
homes
measurement