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Old Elk Distillery's PB&W peanut butter-flavoured whiskey - Product Launch

2019-10-09 18:16:38| Daily beverage news and comment - from just-drinks.com

US craft spirits producer Old Elk Distillery has lined up a peanut butter-flavoured American whiskey.

Tags: product launch elk peanut

 

Templeton Rye Maple Cask Finish Whiskey - Product Launch

2019-10-08 16:26:00| Daily beverage news and comment - from just-drinks.com

Templeton Rye Spirits has launched the first limited edition expression in its Barrel Finish series of American whiskies.

Tags: product finish launch maple

 
 

Walsh Whiskey makes most of Scorsese link with new The Irishman campaign - video

2019-10-03 17:10:00| Daily beverage news and comment - from just-drinks.com

Walsh Whiskey has embraced guerilla marketing with the launch of a "mini-series" that ties the distiller's The Irishman brand with a new Martin Scorsese movie of the same name.

Tags: video link makes campaign

 

"Not being in the American whiskey category has been something we wanted to change" - just-drinks speaks to Pernod Ricard CFO Helene de Tissot - Part II

2019-09-18 14:48:00| Daily beverage news and comment - from just-drinks.com

In the first part of our exclusive interview with Pernod Ricard CFO Hélne de Tissot, we learned more about her experiences in Asia and in M&A. Here, in part two, de Tissot discusses Kentucky Bourbon, Castle Brands, Chinese whiskey and Pernod's wine operations.

Tags: to part change category

 

Manifest Distilling's 100% Organic Rye Whiskey - Product Launch

2019-09-17 18:41:00| Daily beverage news and comment - from just-drinks.com

Florida's Manifest Distillery is to release a rye whiskey.

Tags: product launch organic manifest

 

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