(Telecompaper) Amazon is poised to break into the Italian football rights market after tabling a successful bid for one of the main Uefa Champions League broadcast packages in Italy, according to business daily Il Sole 24 Ore. The e-commerce giant reportedly paid EUR 240 million to secure a 3-year deal to air first-pick Wednesday Champions League matches on its Prime Video platform from 2021 to 2024. Under the terms of the deal, the streaming service will broadcast a total of 17 games per season plus replays, highlights and a magazine show.