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Analyst: Microsoft must embrace 'grim option' of Windows cannibalization

2013-07-17 16:59:09| InfoWorld: Top News

Microsoft must be ready to accept, as has Apple, that it's better to cannibalize one's own sales than to let others do it, a research analyst said today. "This is going to be a tough shift for Microsoft, to ask them to now accept that the world is a very different place than it used to be," said Al Gillen of research firm IDC.

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