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Comscore launches streaming behavior segments through Tru Optik
2020-10-06 13:30:02| Digital TV News
Comscore (NASDAQ: SCOR) and Tru Optik have announced the launch of behavior segments based on consumer streaming viewership habits. The segments are accessible through Tru Optik's Data Marketplace.
Tags: behavior
streaming
segments
optik
Category:Consumer Goods and Services