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FSMA Releases White Paper on: Why Agency Represented Sales Are More Cost-Effective and Efficient Than Direct Sales

2019-01-10 22:33:56| MANAonline.org

The Foodservice Sales & Marketing Association (FSMA) has released a must-read, comprehensive industry White Paper, co-sponsored by its FSMA Foundation and ASMC Foundation, comparing the economic differences of agency sales and direct sales. The study provides a unique calculation tool to answer the age-old

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