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Knowing when (and when not) to rely on data for business decisions

2015-05-12 20:55:54| Beverages - Topix.net

Data is a powerful tool, but only in the hands of a skilled craftsperson who can understand it in the context of the human experience. In meeting after meeting, executives at every level and in every industry are presented "facts" - one after another in seamless succession forming an impenetrable cattle chute that ends with a promise of porterhouse steaks for everyone.

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