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Less Transaction, More Interaction: Integrated Content Marketing Approach Boosts Engagement by 116% for SAP App Center

2019-02-21 18:09:26| Marketing and Public Relations - M&O

Modern buyers are increasingly self-directed in their search for information, answers, and solutions. They use search engines, social media, and their peers to inform the decision-making process. As marketers, its our job to provide relevant content that resonates, educates and engages, wherever the buyers quest takes them. This imperative brought SAP App Center to TopRank… The post Less Transaction, More Interaction: Integrated Content Marketing Approach Boosts Engagement by 116% for SAP App Center appeared first on Newsroom.

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