The Situation:
Ten Facts or Factors about how and why advertising messaging is becoming less effective, more ignored, and even blocked.
Significance:
Advertising may well becoming the least effective communications channel for clients and automotive industry companies. Content marketing, social media, native advertising and at least another 5 resources are combining to replace print and banner advertising.
Click and think about your current plans to advertise in 2016. See if you can wake up and excite your management & marketing team about what the author, Mike Dexler, is saying and why they should act.
The Article MARKETING COMMUNICATIONS 2016 The Advertising Industry As We Know It Is About To Blow Up! appeared first on Automotive Digest.