Home Molson Coors to launch wine spritzers in new US "launch-and-learn" strategy
 

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Molson Coors to launch wine spritzers in new US "launch-and-learn" strategy

2019-03-21 13:00:00| Daily beverage news and comment - from just-drinks.com

Molson Coors is testing a range of wine spritzers in the US as it seeks to take "more risks" with innovation beyond beer.

Tags: us strategy wine launch

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