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Next Generation Service Technology Designed to Enhance the Consumer Experience
2014-02-03 23:59:32| AutomotiveDigest.com - Automotive Industry News
Ford Motor Company will rebrand the ADP ServiceEdge solution for Ford and Lincoln dealers as Ford & Lincoln SMART Technology powered by ADP. Ford and ADP have recognized that were reaching a new era in the service department where the customer is more empowered and expects more control, transparency and personal treatment, said Bob Karp, ADPs SVP North America Operations and Sales. The ADP ServiceEdge technology enables this transformation, plus it gives dealers a consistent process to drive their growth in service. Customers can select their preferred Service Advisor, maintenance package and method of transportation. Appointments are recorded seamlessly into the Dealer Management Systems Automatic reminders are emailed to customers in advance of every visit. Ford has begun a national rollout campaign to announce the first component of SMART Technology, SMARTT AppointmentsFords new, DMS-integrated, online solution, which helps Ford and Lincoln customers schedule service appointments at their preferred dealership by simply visiting Ford and Lincoln websites, including Fordowner.com and Lincolnowner.com. Additional SMART Technology system modules will be announced later this year. For more information about ADP, www.adp.com.The Article Next Generation Service Technology Designed to Enhance the Consumer Experience appeared first on Automotive Digest.
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Category:Automotive