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Takeaways: Thinking thinkLAs Friday Afternoon Conference Works with Test Drive Experiment, Incentives, Data, Carla, MX 5, & Disruptive Trends
2016-10-14 02:23:09| AutomotiveDigest.com - Automotive Industry News
The Situation: thinkLA is a nonprofit association founded to promote Los Angeles as a network of creativity and innovation in media, marketing, and advertising. The members are the power people in LA's creative, entertainment, & digital marketing including ad and PR agencies. thinkLA stages conference like Motor City West in several different market segments Significance of this conference: The conference management team sold out the event on a Friday afternoon - easily 300 people in the room. The conference content hit on the State of the Industry from Motor Trends Editors to AutoDisruptors to, Carlabs with a machine learning bot named Carla coaching you on how to find the car you want. Auto marketing is alive in LA when a conference like this "works" so well
Tags: data
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Category:Automotive