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TiVo to provide TV viewership data to Horizon Media
2021-07-14 09:36:00| Digital TV News
July 13, 2021 TiVo (Nasdaq: XPER) has entered into an agreement for Horizon Media to access its TV viewership data. The data is used by Horizon to drive improved outcomes in media planning, buying, digital retargeting, and measurement.
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Category:Consumer Goods and Services