The truth is, influencer marketing is still baffling for many digital marketers. Many questions still circulate around the best strategy for implementation and execution. With more and more brands incorporating influencer marketing programs into their overall marketing strategy, the need to stand out among the competition is growing, and fast. In the recent influencer marketing…The post TopRank Marketing CEO, Lee Odden Shares a Secret to Influencer Marketing at #CMC17 appeared first on Newsroom.