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US SVOD users are not all alike

2017-06-28 19:30:49| Digital TV News

Approximately two-thirds of US adult broadband users now enjoy online subscription video-on-demand (SVOD) services like Netflix on their home television. That being said, SVOD users are far from homogenous, especially when it comes to TV viewing behavior and the role that subscription streaming plays.

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Category:Consumer Goods and Services

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