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William Spoor, hard-driving CEO of Pillsbury who led its acquisition of major brands, dies

2014-11-20 00:39:19| Agriculture - Topix.net

William Spoor, the Pillsbury chief executive who led the U.S. food maker's acquisition drive two decades before it was bought by General Mills, died Nov. 14 at his home in Salt Lake City. He was 91. With Mr. Spoor as CEO and chairman from 1973 to 1985, Pillsbury bought some of America's most well-known brands, including HA agen-Dazs ice cream, Green Giant frozen vegetables and Godfather's Pizza.

Tags: major led brands william

 

Rocky Brands Joins the Marketo Marketing Nation to Drive Customer Engagement

2014-11-18 22:20:34| Footwear - Topix.net

Rocky Brands needed a powerful solution to more effectively listen to its customers' behaviors and then respond with timely, relevant content. The company is also focused on streamlining and integrating its marketing processes in order to offer an improved customer experience.

Tags: customer marketing drive brands

 
 

Global Brands renames Kick Energy as Kick Start

2014-11-18 16:27:00| Daily beverage news and comment - from just-drinks.com

Global Brands has changed the name of its Kick Energy to Kick Start as part of a brand overhaul.

Tags: start global energy brands

 

Europe's car recovery persists as volume, luxury brands gain

2014-11-18 15:14:14| Auto Dealers - Topix.net

European new car sales rose 6.2 percent in October from year-ago levels as volume and premium leaders including the Volkswagen and BMW groups recorded stronger demand in key markets. Passenger-car registrations in the European Union and the countries of the European Free Trade Area increased to 1.113 million vehicles last month, from 1.047 million a year earlier, the Association of European Carmakers said on Tuesday.

Tags: car volume brands gain

 

Pacific Brands divests Brand Collective for AUD39m

2014-11-18 13:47:00| Daily apparel & textile news and comment - from just-style.com

Australian retailer Pacific Brands is to split and sell off its loss-making Brand Collective apparel and footwear business for AUD39m (US$34m).

Tags: brand brands pacific collective

 

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