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Tag: itv
Former ITV boss Adam Crozier appointed new chairman of BT
2021-08-17 12:03:50| BBC News | Business | UK Edition
Adam Crozier, who has previously headed the TV company and the FA, will join the telecoms giant this year.
ITV and Sky upgrade their commercial partnership
2021-07-22 09:05:11| Digital TV News
July 21, 2021 ITV and Sky have signed a deal that includes enabling ITV to launch addressable advertising on Sky platforms. The ITV Hub app will also be added to the current ITV Hub service on Sky Q during 2022.
Tags: commercial
partnership
upgrade
sky
ITV to launch shoppable TV in the UK on LG TVs
2021-07-07 08:52:58| Digital TV News
July 6, 2021 ITV is to launch shoppable TV, allowing viewers to discover and shop items from its programmes directly on screen. The interactive system uses AI technology from TheTake, a contextual product discovery company.
Yospace wins ITV Hub ad insertion contract extension
2021-02-11 15:30:40| Digital TV News
ITV has extended its relationship with Yospace for targeted advertising on live channels in ITV Hub. The extension runs until 2022 and will mark over a decade of collaboration on server-side ad insertion (SSAI).
Tags: contract
extension
wins
hub
BBC, ITV and Channel 4 plan to integrate Digital UK and Freesat
2021-02-10 18:30:59| Digital TV News
The BBC, ITV and Channel 4 plan to integrate Digital UK, the joint venture which facilitates the provision of Freeview TV, with Freesat, which offers access to the UK's subscription-free satellite TV service.