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The Coca-Cola Co lines up 'A Coke is a Coke' pre-Super Bowl ad - video
2019-01-25 14:41:00| Daily beverage news and comment - from just-drinks.com
The Coca-Cola Co's Super Bowl push this year will take place ahead of the game, in an effort to highlight "unity and diversity" around the US national anthem.
The Coca-Cola Co's Diet Coke Blueberry Acai and Strawberry Guava - Product Launch
2019-01-16 17:27:00| Daily beverage news and comment - from just-drinks.com
The Coca-Cola Co has added two new flavours to its Diet Coke line-up, as it looks to continue the momentum started by the brand's relaunch last year.
Success Case Study: Diet Coke in the US - Repositioning a tiring brand for a new generation
2019-01-10 01:00:00| Beverage industry market research - from just-drinks.com
Diet Coke underwent a relaunch at the start of 2018 to address years of slow decline. With a new can design, look, and flavor options, and a Millennial-focused marketing campaign, the brand reversed i
PepsiCo claims victory in UK taste test, pitching Pepsi Max against brand Coke
2018-09-27 17:19:00| Daily beverage news and comment - from just-drinks.com
A blind taste test in the UK has prompted PepsiCo to claim that Pepsi Max was found to taste better among consumers than regular Coca-Cola.
Coca-Cola Bottling Co. Consolidated (COKE) - Financial and Strategic SWOT Analysis Review
2018-08-29 02:00:00| Beverage industry market research - from just-drinks.com
Coca-Cola Bottling Co. Consolidated (CCBCC) is a producer and distributor of non-alcoholic beverages. The company is independent Coca-Cola bottler in the US. CCBCC provides a range of carbonated and n
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