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This week in soft drinks & bottled water, featuring Coca-Cola Co's new brand strategy, PepsiCo's Mountain Dew additions and last year's top NPD
2016-01-22 15:51:00| Daily beverage news and comment - from just-drinks.com
Here's a round-up of this week's top stories in the global soft drinks & bottled water categories. We also have similar round-ups for beer & cider and spirits & wine.
PepsiCo's Mountain Dew Kickstart flavours - Product Launch
2016-01-20 15:21:00| Daily beverage news and comment - from just-drinks.com
PepsiCo has added four flavours to its Mountain Dew Kickstart range ahead of a new marketing campaign for the energy drinks.
Tags: product
mountain
launch
dew
William Grant & Sons doubles Tullamore Dew capacity
2015-09-22 17:13:00| Daily beverage news and comment - from just-drinks.com
William Grant & Sons has confirmed plans to double production capacity at its recently-opened Tullamore Dew Irish whiskey distillery.
Tags: william
capacity
grant
sons
Product Launch - PepsiCo's Mtn Dew Black Label
2015-09-22 14:38:00| Daily beverage news and comment - from just-drinks.com
PepsiCo is adding to its cane sugar US portfolio with the launch of Mtn Dew Black Label.
Tags: product
black
label
launch
William Grant & Sons launches Tullamore Dew Rugby World Cup push in US
2015-09-21 11:03:56| Daily beverage news and comment - from just-drinks.com
William Grant & Sons is utilising its partnership with the Rugby World Cup through a consumer competition in the US, based around its Tullamore Dew Irish whiskey brand.
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