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Good Riddance to Content Keywords

2016-12-02 19:23:40| Marketing and Public Relations - M&O

According to a recent blog post by John Mueller, Webmaster Trends Analyst at Google, Google has just removed one of the earliest tools included in Google Search Console: Content Keywords.Why has this feature disappeared?At the start of Google Search Console, the Content Keywords tool was the only way to see what Googlebot found when it crawled a website. In other words, this feature acted as a way for marketers to get a general idea of what themes or topics Googlebot identified when it crawled a site and through that, identify how well Googlebot was able to crawl different pages on your website.According to Mueller, users were often confused about the keywords listed in content keywords, and given the alternatives we currently have available, it only makes sense to retire this outdated feature.[caption id="attachment_8040" align="alignnone" width="500"] Image Credit: Yoast[/caption]Better alternatives to content keywordsIn order to get an understanding of how well Googlebot is able to crawl your content and to get an idea of the general themes or topics Googlebot has indexed to your website, here are a few alternatives that work better than the Content Keywords feature.Fetch as GoogleYou can use the Fetch as Google tool to see how Google crawls or renders a URL on your site in order to see whether Googlebot can access a page on your site, how it renders the page, and whether any specific content on the page is blocked to Googlebot.Search Analytics: Google Search ConsoleUsing Search Analytics in Google Search Console, you can see the keywords that produce the most visibility in search for your content in terms of average rank position and impressions. To get an idea of the themes or topics that Google has indexed to your entire website or for specific pages, its as easy as exporting to an excel sheet and using a filter to identify the recurrent themes across keywords where you receive the most search visibility.The post Good Riddance to Content Keywords appeared first on Newsroom.

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Using thesea keywords in your listing could sell your home faster

2016-04-17 04:50:29| Real Estate - Topix.net

Seattle-based Zillow analyzed more than 60 keywords used in two million real estate listings between January 2014 and March 2016 and found buyers jumped at certain listings more than others. For example, the real-estate research firm found that home listings that contained the words "barn door" sold for more than 13% above the expected value and 57 days faster.

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Acronym Launches 'Keyword Provided' Algorithm to Recover '(Not Provided)' Keywords

2013-12-12 06:42:07| Auto Dealers - Topix.net

When Google unleashed 100 percent secure search , many brands scrambled to figure out how to measure their SEO performance heading forward.

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The keywords being used to sell homes

2013-11-06 20:03:26| Real Estate - Topix.net

They've got wine cellars and they aren't afraid to show 'em. Sellers who downplayed their homes' luxury extras in the midst of the Great Recession - lest a whiff of Wall Street malfeasance offend potential buyers - are reversing that strategy, promoting their wine cellars, private elevators, and more.

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SEO Keywords Tool: Just What Your Service Shop Needs

2013-06-22 18:49:05| AutomotiveDigest.com - Automotive Industry News

As the internet continues to evolve, so does the process of how information is found on the web. The SEO keywords tool and the term "SEO" (search engine optimization) is becoming an important part of how search engines determine what to show a user. What does SEO mean for your shop? Can a bunch of keywords on your site help a web user find you? Will applying SEO help your shop reach more customers? Let's explore SEO and keywords so your shop can properly utilize this search engine strategy. In this article, we'll cover how your shop can be more easily found on the web. David Rogers, COO of Keller Bros. Repair Shop of Littleton, CO, wants managers of Fixed Operations to know what your website can do to be found by new customers. [Read more]The Article SEO Keywords Tool: Just What Your Service Shop Needs appeared first on Automotive Digest.

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