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A Cheap PLUG for Online Reviews

2013-03-18 16:43:43| AutomotiveDigest.com - Automotive Industry News

Marketing your positive reviews is a highly effective means to influence consumer behavior. Sharing some of your positive reviews with an unsold prospect can absolutely make you more approachable and help you to earn their confidence. Leveraging positive reviews to win appointments and close sales is a good thing, but it is far from the ONLY thing! Earlier this week the LA TIMES ran a story about Online Reviews that Im afraid passed most marketers right by without notice. The reason? It had EVERYTHING to do with the importance of Online Reviews and NOTHING to do with marketing them! Keep reading!The Article A Cheap PLUG for Online Reviews appeared first on Automotive Digest.

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DealerRater/Polk Study Finds Auto Dealers with Higher Average Online Star Ratings Enjoy Higher Increases in Vehicle Sales

2013-03-18 16:29:24| AutomotiveDigest.com - Automotive Industry News

DealerRater announced the results of a joint study with Polk that demonstrates the direct connection between auto dealerships average online star ratings and new vehicle sales. Based on study findings, dealers with an average star rating of 4.0 or higher had a 25 percent greater increase in sales compared to dealerships with an average star rating of 2.0 or less over the study period (Jan-Sep 2012 vs. Jan-Sep 2011). [READ MORE]The Article DealerRater/Polk Study Finds Auto Dealers with Higher Average Online Star Ratings Enjoy Higher Increases in Vehicle Sales appeared first on Automotive Digest.

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US: Beam Inc unveils online ads, redesign for Kilbeggan Whiskey

2013-03-18 12:51:00| Daily beverage news and comment - from just-drinks.com

Beam Inc has rolled out a packaging redesign and marketing campaign for its brand Kilbeggan Whiskey.

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Ricken Patel: the global leader of online protest

2013-03-17 01:17:00| Climate Ark Climate Change & Global Warming Newsfeed

Guardian: Last week, a 36-year-old man named Ricken Patel gave the Commonwealth Lecture at the Guildhall in London. It was entitled "The opportunity of our time" and promised a "new politics, a new activism, a new democracy". The vaunting sense of optimism contained in those phrases is typical of Patel, a man who combines Panglossian platitudes with tough political nous to beguiling effect. He is not a politician, however, or some multimillionaire megalomaniac, but the founder and president of Avaaz, an...

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Find out how to read more online.

2013-03-16 13:43:29| Air Courier - Topix.net

A second arrest was made this week in a month-old case involving two 36-year-olds caught transporting more than four pounds of marijuana and hashish via United Parcel Service.

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