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Tag: alcohol
The story of NFC - How near-field communication technology is changing alcohol marketing - Focus
2018-03-26 11:06:00| Daily beverage news and comment - from just-drinks.com
In 2014, Diageo, the world's biggest multi-category spirits producer, sent out a call to the world's growing pool of start-up tech companies. The Johnnie Waker and Smirnoff owner was offering a US$100,000 prize for disruptive innovations that could, as Diageo said at the time, solve no less than "our biggest business challenges".
Tags: technology
story
marketing
focus
Alcohol consumption frequency low among UK Millennials, but levels high - survey
2018-03-22 18:32:00| Daily beverage news and comment - from just-drinks.com
Millennials in the UK are drinking alcohol less frequently, but consume more than other age groups when they do, a new survey has shown.
How much of a part does the alcohol play in wine's health effects? - International Scientific Forum on Alcohol Research Critique 212
2018-03-15 12:45:00| Daily beverage news and comment - from just-drinks.com
While epidemiologists have long noted that wine consumers tend to have better health outcomes than consumers of other alcoholic beverages, it has always been of concern that we were comparing drinkers, and not the drink itself.
Tags: on
forum
part
international
Brand loyalty under fire from self-serve alcohol tech - research
2018-03-14 16:00:00| Daily beverage news and comment - from just-drinks.com
The rise of self-serve alcohol dispensing technology is likely to challenge brand loyalty among consumers, according to new research.
Tags: research
brand
fire
tech
Drinks industry unveils Europe-wide alcohol labelling approach
2018-03-13 12:32:00| Daily beverage news and comment - from just-drinks.com
Seven alcohol trade associations operating in Europe have teamed up to deliver their self-regulatory proposal covering the on-pack detailing of ingredients and nutritional information.
Tags: industry
approach
alcohol
drinks
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