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Tag: nfc
Thinfilm and Mackmyra bring NFC interactivity to whisky and gin brands
2018-10-29 15:03:00| Label and Narrow Web Breaking News
The Swedish distillery will use Thinfilm's NFC mobile marketing solution to connect directly with customers.
Smartrac extends NFC portfolio
2018-06-14 20:51:00| Label and Narrow Web Breaking News
On-Metal products allow for efficient tagging of metal surfaces in industrial and automotive applications.
Tags: portfolio
extends
nfc
portfolio extends
The story of NFC - How near-field communication technology is changing alcohol marketing - Focus
2018-03-26 11:06:00| Daily beverage news and comment - from just-drinks.com
In 2014, Diageo, the world's biggest multi-category spirits producer, sent out a call to the world's growing pool of start-up tech companies. The Johnnie Waker and Smirnoff owner was offering a US$100,000 prize for disruptive innovations that could, as Diageo said at the time, solve no less than "our biggest business challenges".
Tags: technology
story
marketing
focus
Davos Brands lines up NFC bottles for Astral Tequila in the US
2017-12-05 16:23:00| Daily beverage news and comment - from just-drinks.com
US distributor Davos Brands has launched a 'smart' bottle for its Astral Tequila brand as it looks to further engage with consumers in the market.
PragmatIC \'reinvents\' RFID & NFC for mass market
2017-11-15 18:06:00| Label and Narrow Web Breaking News
The company's FlexICs can be assembled into inlays and tags at a price point up to 80% lower than conventional systems.
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