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AG Barr's Irn-Bru Energy - Product Launch

2019-05-17 11:00:00| Daily beverage news and comment - from just-drinks.com

AG Barr is to launch an energy drink under its Irn-Bru brand.

AG Barr confident as Irn-Bru outpaces market in H1 2018 - results

2018-08-01 16:06:00| Daily beverage news and comment - from just-drinks.com

Soft drinks maker AG Barr hailed an "especially positive" 5% rise in first-half revenue and highlighted the continued momentum of its Irn-Bru brand.

Tags: results market confident barr

This week in soft drinks & bottled water, featuring the just-drinks Confidence Survey 2018, the roll out of Fuze Tea and a question of taste for Irn-Bru

2018-01-05 15:51:00| Daily beverage news and comment - from just-drinks.com

Here's a round-up of this week's top stories from the global soft drinks & bottled water categories. Click the links to see our round-ups for beer & cider and spirits & wine.

Tags: of for question week

AG Barr backs taste profile as low-sugar Irn-Bru hits shelves

2018-01-05 15:22:00| Daily beverage news and comment - from just-drinks.com

AG Barr has reassured consumers its new reduced-sugar Irn-Bru tastes the same as the original after fans reportedly started stockpiling reserves ahead of the switch over.

Tags: profile hits taste backs