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Catch TopRank Marketings Lee Odden and Ashley Zeckman at B2B Marketing Forum

2017-10-02 15:57:12| Marketing and Public Relations - M&O

MarketingProfs is gearing up for its 11th annual B2B Marketing Forum in Boston this week. If youll be in attendance, make sure to check out featured sessions with TopRank Marketing CEO Lee Odden and Director of Agency Marketing Ashley Zeckman. B2B organizations make up a sizable percentage of our awesome clientele, so this event is always one we look forward to, and were proud to have the opportunity to speak about a few topics near and dear to our hearts. Heres a quick rundown of where to find us and what to expect: From Why To ROI: B2B Influencer Marketing Case Studies For Success Speaker: Lee Odden (CEO, TopRank Marketing) Time: Wednesday, 3:15pm-4:00pm Influencer marketing is a staple in our service offerings, and Lee is known to be on the leading edge of applying this approach in the B2B space. In this session he will share three case studies demonstrating the ROI impact of an influencer strategy when brands get it right. What You Know About Content MarketingFoGetAboutITThis Is ABM Speakers: Lee Odden (CEO, TopRank Marketing), Joe Chernov (VP of Marketing, InsightSquared), Meagan French (Founder, Lotus Growth), Justin Gray (CEO and Founder, LeadMD) Time: Thursday, 11:15am-12:00pm Account-based marketing is undoubtedly one of the fastest-growing frontiers in the B2B sector, and content marketing strategies must adjust accordingly. Learn from these esteemed content gurus how to reprogram your organizational tactics for a more focused, hyper-personalized approach aligning with the purposeful pursuit of target accounts. Scrappy B2B Creativity Hacks Speakers: Ashley Zeckman (Director of Agency Marketing, TopRank Marketing), Nick Westergaard (Chief Brand Strategist, Brand Driven Digital), Andy Hunt (Executive Creative Director, Digital, Godfrey) Time: Friday, 10:30am-11:15am Even in an office overflowing with creativity, we hit occasional roadblocks just like anyone else. In this panel, Ashley joins two of the best creative minds in the business to spark inspiration for small biz and enterprise alike by discussing examples of campaigns that did more with less. This session follows the theme of Mr. Westergaards latest book, Get Scrappy. We hope to see you at the B2B Marketing Forum! Keep an eye on the TopRank Marketing Blog for updates, insights, and recaps from the event. The post Catch TopRank Marketing’s Lee Odden and Ashley Zeckman at B2B Marketing Forum appeared first on Newsroom.

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Post-Tropical Cyclone Lee Graphics

2017-09-30 10:44:57| National Hurricane Center (Atlantic)

5-Day Uncertainty Track last updated Sat, 30 Sep 2017 08:44:57 GMT Wind Speed Probabilities last updated Sat, 30 Sep 2017 08:44:58 GMT

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Post-Tropical Cyclone Lee Forecast Discussion Number 49

2017-09-30 10:39:35| National Hurricane Center (Atlantic)

Issued at 500 AM AST Sat Sep 30 2017 000 WTNT44 KNHC 300839 TCDAT4 Post-Tropical Cyclone Lee Discussion Number 49 NWS National Hurricane Center Miami FL AL142017 500 AM AST Sat Sep 30 2017 Lee is now over water colder than 20 degrees Celsius and is being blasted by 35 kt of west-northwesterly shear, and it has not been producing deep convection for at least the past 12 hours. The cyclone has therefore become post tropical, and this will be the last advisory. Without any deep convection, subjective and objective Dvorak numbers have decreased, and the initial intensity is estimated to be 45 kt. Lee continues to accelerate northeastward with an initial motion estimate of 050/44 kt. Continued acceleration is expected today, although the global model fields indicate that Lee's circulation will open up into a trough within the next 6 to 12 hours. A 12-hour point is provided in the official forecast for continuity's sake, but Lee will most likely have dissipated by then. Additional information on this system can be found in High Seas Forecasts issued by Meteo France under WMO header FQNT50 LFPW and in High Seas Forecasts issued by the UK Met Office under WMO header FQNT21 EGRR. These forecasts are available on the web at http://www.meteofrance.com/previsions-meteo-marine/bulletin and at http://www.metoffice.gov.uk/public/weather/marine-high-seas/. FORECAST POSITIONS AND MAX WINDS INIT 30/0900Z 46.7N 35.6W 45 KT 50 MPH...POST-TROPICAL 12H 30/1800Z 49.9N 24.6W 45 KT 50 MPH...POST-TROPICAL 24H 01/0600Z...DISSIPATED $$ Forecaster Berg

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Summary for Post-Tropical Cyclone Lee (AT4/AL142017)

2017-09-30 10:38:35| National Hurricane Center (Atlantic)

...LEE BECOMES A POST-TROPICAL LOW OVER THE NORTH ATLANTIC... ...THIS IS THE LAST ADVISORY... As of 5:00 AM AST Sat Sep 30 the center of Lee was located near 46.7, -35.6 with movement NE at 51 mph. The minimum central pressure was 998 mb with maximum sustained winds of about 50 mph.

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Post-Tropical Cyclone Lee Public Advisory Number 49

2017-09-30 10:38:35| National Hurricane Center (Atlantic)

Issued at 500 AM AST Sat Sep 30 2017 000 WTNT34 KNHC 300838 TCPAT4 BULLETIN Post-Tropical Cyclone Lee Advisory Number 49 NWS National Hurricane Center Miami FL AL142017 500 AM AST Sat Sep 30 2017 ...LEE BECOMES A POST-TROPICAL LOW OVER THE NORTH ATLANTIC... ...THIS IS THE LAST ADVISORY... SUMMARY OF 500 AM AST...0900 UTC...INFORMATION ---------------------------------------------- LOCATION...46.7N 35.6W ABOUT 745 MI...1195 KM NNW OF THE AZORES MAXIMUM SUSTAINED WINDS...50 MPH...85 KM/H PRESENT MOVEMENT...NE OR 50 DEGREES AT 51 MPH...81 KM/H MINIMUM CENTRAL PRESSURE...998 MB...29.47 INCHES WATCHES AND WARNINGS -------------------- There are no coastal watches or warnings in effect. DISCUSSION AND 48-HOUR OUTLOOK ------------------------------ At 500 AM AST (0900 UTC), the center of Post-Tropical Cyclone Lee was located near latitude 46.7 North, longitude 35.6 West. Lee is moving rapidly toward the northeast near 51 mph (81 km/h), and an even faster northeastward motion is expected today before Lee dissipates. Maximum sustained winds are near 50 mph (85 km/h) with higher gusts. Lee is expected to degenerate into a trough of low pressure later today. Tropical-storm-force winds extend outward up to 150 miles (240 km) from the center. The estimated minimum central pressure is 998 mb (29.47 inches). HAZARDS AFFECTING LAND ---------------------- None. NEXT ADVISORY ------------- This is the last public advisory issued by the National Hurricane Center on this system. Additional information on this system can be found in High Seas Forecasts issued by Meteo France under WMO header FQNT50 LFPW and in High Seas Forecasts issued by the UK Met Office under WMO header FQNT21 EGRR. These forecasts are available on the web at http://www.meteofrance.com/previsions-meteo-marine/bulletin and at http://www.metoffice.gov.uk/public/weather/marine-high-seas/. $$ Forecaster Berg

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